Trygga Barnen

Briefing

Trygga Barnen is a children’s rights organization and foundation working to ensure that children and young people have the right to a safe environment, particularly those affected by addiction within their families. For our final school project, we choosed the organization to strengthen its visual identity and communication strategy. The goal was to create a clearer visual direction and better define its target audience in order to communicate more effectively, while still remaining inclusive of its broader audience. Through brand development, visual communication, and more strategically targeted social media content, we aimed to reinforce their message and increase awareness of their important work.

Project

Create a full rebranding, including the creation of a logo (Illustrator), a graphic visual identity, and the development of a website (Visual Studio Code and GitHub).

Team